Before joining Hearst, in addition to owning her own market research and marketing consulting firm, Linda heldanagement positions at Fortune 500 companies including A.C. Nielsen, an internationally recognized marketing research firm, and Emerson Electric in their product development division.
She has also held the positions of General Manager for Interactive and VP of Marketing at the Orlando Sentinel, where her team garnered two “Marketing Campaign Creative Awards” from International Management and Marketing Associates (IMMA).
In addition, she was the Vice President of Product Development and Advertising Services at Tribune Interactive. During her tenure here, her leadership produced numerous award-winning digital products, including Advertising Age’s “Best Location-Specific iPhone App”.
Her corporate background and experience as the owner of a SongChops.com, a nationally recognized, web-based songwriting education platform, gives her insight into the needs of small and mid-sized businesses working to create marketing messaging to consumers in a highly competitive environment.
Linda is a graduate of the University of New Orleans, where she received a Bachelor of Science in marketing and market research. She is a former board member for the Entertainment Business program at Full Sail University.
© 2020 Hearst. Legal Information